Literary scams and pitfalls(1906)

Found in The Fingerpost: A Guide to Professions for Educated Women, with Information as to Necessary Training (Central Bureau for the Employment of Women. 1906) an article called 'Literary Catchpennies' which outlines various scams played on would be writers of the time. Some of these scams, often for bigger stakes, are still with us on the web.

Literary Catchpennies

The perennial literary advertisement trick is, perhaps, the most specious of all. A "Publishing Firm" will offer to consider MSS. sent to Box so-and-so at the offices of the paper in which the advertisements appears. Or the advertisement asks for some specified requires a fee; sometimes he merely swallows all the MSS. sent to him and is heard of no more. A plausible gentleman, with an office in London, extracted from a struggling authoress of my acquaintance a fee of 10s. 6d. for the purpose of making copies of a little tale of hers for the American Press.

Amateur Journalism and Vanity Publishing (1880)

Found - Journals and Journalism (with a guide for literary beginners) published by the Leadenhall Press (London 1880.) The author is stated as 'John Oldcastle' - a pseudonym of Wilfrid Meynell (1852-1948) who became a newspaper publisher and editor. It is likely that the book appeared because at the time journalism was all the rage, like photography in the 1960s or developing apps now…It is full of good advice, occasionally caustic in tone, and starts out with a warning to 'amateurs'. The final part of this extract from the first chapter deals with vanity publishing scams, and refers to an amusing scandal when one scammer sued another. These 'bubbles' were then common and are still with us on the internet. The entire text can be found at Brewster Kahle's incredible expanding Internet Archive.

Even more fatally amateurish is the practice, not uncommon with beginners, of addressing a more or less gushing note to an editor, disclaiming any wish for remuneration, and intimating that the honour of appearing in his valuable paper is all the reward that is asked. A contribution that is worth printing is worth paying for; and to an established paper the trifling sum due for any ordinary article is a matter of no consequence whatever — a mere drop in the bucket

An enigma inside a maze

Found this ad in a pulp magazine Clues - A Magazine of Detective Stories from November 10 1930. The advertiser pleads:

Help! Who can get me out?  I'll pay $8000. Come to my rescue – quick. I'm HOPELESSLY lost in these treacherous, trackless catacombs. 

I've tried for hours  to find the right path to freedom but here I am right back in the middle again. Can you find the right path? Will you try? 1000 thanks! – I knew you would. But first let me warn you there is only one path to freedom and it's oh so hard to find... Mark it plainly with pen or pencil and send it to me fast. If correct, I'll see that you are qualified at once for an opportunity to win as much as $2320 cash out of the $8000 in rewards that I'm going to give away. It's all free...

Is this an eccentric millionaire, or a wily entrepreneur garnering the addresses of mug punters, or a publicity stunt?

The clue is the word 'qualified'. Surely this is a forerunner of the Nigerian scams? The maze is probably not that difficult-- you send in your solution and soon hear that you have qualified to win a big prize and must send in, say, $10 (a useful sum in 1930) to enter for the big prize. After that you never hear from him again or are asked for further sums for even bigger prizes. Chap was based in Chicago.